Why Use Plastic Credits? A Complete Guide to Business Benefits

Discover how plastic credits can transform your business by reducing plastic waste, meeting ESG goals, and enhancing brand reputation. Learn how verification and recovery partnerships with Plastiks drive real-time impact.
December 10, 2024
Written by Plastiks Marketing Team
Why Use Plastic Credits? A Complete Guide to Business Benefits

What are plastic credits, and why should your business care? In a time when sustainability is no longer optional, plastic credits provide businesses with a unique opportunity to make a measurable environmental impact. 

These innovative tools go beyond promises—they represent real action in the fight against plastic waste. But what does that mean for your business? This guide unpacks the essential benefits of plastic credits, showing how they can elevate your sustainability strategy, strengthen your brand, and contribute to a cleaner, more responsible future.

What Are Plastic Credits? A Clear Path to Verified Impact

Plastic credits are certificates that represent the recovery or recycling of a specific amount of plastic waste, typically one kilogram. They provide businesses with a transparent and verifiable way to take responsibility for their environmental impact. But how do they work, and why do they matter?

At their core, plastic credits function like carbon credits but focus specifically on tackling plastic pollution. When a company purchases plastic credits, they are funding projects that recover or recycle plastic waste from the environment.

These credits are issued through rigorous verification processes, often leveraging blockchain technology to ensure full traceability and prevent greenwashing—a challenge Plastiks addresses through revolutionary plastic waste management practices.

A photo collage of 4 visuals showing a girl working with a laptop, plastic bottles crushed, blockchain, Certified plastic credit certification

Why Should Businesses Care About Plastic Credits?

Plastic credits address two pressing challenges:

  1. Environmental Accountability: With global plastic production expected to triple by 2060, taking action now is crucial. Businesses can offset their plastic footprint, making a measurable contribution to environmental recovery.
  2. Compliance and Reputation: Regulatory frameworks like the EU anti-greenwashing directive demand verifiable environmental claims. Plastic credits not only help meet these standards but also enhance consumer trust.

How Are Plastic Credits Verified?

At Plastiks, the verification of plastic credits is built on a foundation of transparency, accountability, and advanced technology. Our process ensures that every plastic credit issued is backed by real-world recovery efforts, providing businesses with irrefutable proof of their environmental impact. Here’s how we do it:

Blockchain Technology for Full Traceability

At the heart of Plastiks’ verification process is blockchain technology. Each step of the plastic recovery journey is recorded on a tamper-proof digital ledger, ensuring that every kilogram of plastic recovered is traceable. This system eliminates the risks of double counting or false claims, setting a new standard for accountability in sustainability initiatives.

Collaboration with Recovery Entities

  • We partner with certified recovery entities that meet stringent compliance and operational standards.
  • These entities must demonstrate the capacity to recover plastic waste responsibly and in alignment with regulatory requirements.


Roadmap Creation and Approval

  • Each recovery entity creates a tailored sustainability roadmap, outlining specific environmental, social, and operational goals. Examples include reducing plastic pollution in waterways, improving community infrastructure, or investing in advanced recycling technologies​​.
  • Plastiks reviews and approves these roadmaps to ensure they meet our high standards of impact and additionality.

Accreditation and Monitoring

  • Recovery entities undergo a thorough accreditation process, where their legal, financial, and operational practices are reviewed.
  • Approved entities are integrated into the Plastiks platform, where their activities are continuously monitored through blockchain integration.

Issuance of Plastic Credits

  • After recovery milestones outlined in the roadmap are achieved, verified data (e.g., invoices, proof of delivery) is uploaded to the blockchain.
  • This triggers the issuance of plastic credits, with each credit corresponding to one kilogram of verified plastic waste recovery.

Our dashboard system provides businesses and stakeholders with real-time insights into the impact of their purchased plastic credits. From the amount of plastic recovered to the specific recovery projects funded, every detail is accessible, ensuring complete transparency.

For example: A business purchasing 1,000 plastic credits can trace these credits to a specific recovery entity, its roadmap, and the verified results achieved.

Traditional plastic credit systems often lack robust verification mechanisms, leading to doubts about their effectiveness. At Plastiks, our blockchain-based approach addresses these flaws, guaranteeing that every credit sold reflects genuine environmental action. This level of credibility helps businesses not only meet ESG goals but also strengthen their reputation for sustainability.

Whether you’re aiming to enhance your brand reputation, achieve compliance with sustainability regulations, or take a leadership role in environmental stewardship, our verified plastic credits provide a clear, actionable path forward.

How to Increase Business Growth with Plastic Credits?

Plastic credits are more than an environmental commitment—they’re a strategic business asset that aligns with profitability and growth goals. Here’s how:

Attracting ESG-Focused Investors

With over $35 trillion in assets globally tied to ESG (Environmental, Social and Governance) priorities, businesses that adopt measurable sustainability practices are better positioned to attract investment. 

Plastic credits provide the verified data and transparency that investors demand, showcasing your commitment to measurable environmental impact.

Strengthening Competitive Advantage

As consumers and stakeholders increasingly prioritize sustainability, businesses using plastic credits can differentiate themselves in crowded markets. Offering products tied to verified environmental action (e.g., through QR codes or sustainability dashboards) enhances customer loyalty and boosts brand reputation.

Driving Cost Savings and Revenue Growth

Plastic credits can unlock operational efficiencies by funding advancements in recycling and waste management technologies. Additionally, businesses can generate new revenue streams by selling unused plastic credits or creating products tied to sustainability narratives, driving both financial and environmental returns.

Future-Proofing Against Regulations

With regulations like the EU anti-greenwashing directive, businesses are under increasing pressure to substantiate their environmental claims. Plastic credits backed by blockchain provide the traceability and verification needed to avoid penalties and maintain compliance, safeguarding long-term business operations.

How to Integrate Plastic Credits into Your Business Strategy?

The world is shifting rapidly toward greater accountability in sustainability. With initiatives like the Global Plastics Treaty gaining momentum, businesses are under increasing pressure to address their plastic footprint. For many businesses, the challenge lies in bridging the gap between ambition and impact.

How can you reduce your plastic waste, comply with new regulations, and showcase your efforts to stakeholders? The answer is clear: integrating plastic credits into your strategy offers a powerful, transparent, and measurable way to take action.

In this section, we’ll break down how your business can leverage Plastiks’ plastic credits to not only meet sustainability goals but also unlock strategic and financial benefits. Let’s turn the challenge of plastic waste into an opportunity for growth.

Step 1: Understand Your Plastic Footprint

Before integrating plastic credits into your strategy, it’s essential to start with a clear understanding of your business’s plastic footprint. Knowing how much plastic your operations produce or contribute to the supply chain allows you to identify the areas where action is needed most.

hands picking up plastic waste from fields to recover.

How to Identify Key Impact Areas?

  • Production and Packaging: Assess the plastic used in your product manufacturing and packaging processes.
  • Supply Chain Contributions: Evaluate how plastic is handled across your supply chain, from sourcing materials to product delivery.
  • Post-Consumer Waste: Consider the plastic waste generated by consumers after using your products.

This assessment not only provides insight into your environmental impact but also lays the groundwork for creating a sustainability roadmap. Use your plastic footprint data to establish actionable and measurable goals. Examples include:

  • Reducing plastic usage by a specific percentage.
  • Offsetting plastic waste through verified plastic credits for every unit sold.
  • Supporting recovery projects that align with your business values.

Why It Matters? Understanding your footprint is critical for transparency, a cornerstone of sustainability. It allows you to communicate your goals and progress credibly to customers, stakeholders, and regulators. Platforms like Plastiks make this process easier by connecting businesses with verified recovery entities and offering blockchain-backed data to ensure accountability.

Step 2: Partner with Verified Recovery Entities

Once you’ve assessed your plastic footprint, the next step is partnering with verified recovery entities that actively collect and recycle plastic waste. These organizations, supported by Plastiks, operate under tailored sustainability roadmaps, ensuring their projects achieve both environmental and social goals.

a laptop showing the Plastiks app  on its screen the specific page is Gravity wave recovery entity page

Plastic credits fund more than just recovery efforts—they drive innovation in recycling. Recovery entities use these funds to upgrade technologies and scale their operations. For example, in Brazil, Bayer 04’s collaboration with Plastiks funded waste recovery projects while supporting educational initiatives for waste workers. This partnership not only improved recycling efficiency but also empowered local communities with better resources and training.

By partnering with recovery entities through Plastiks, your business can support impactful initiatives, from reducing ocean plastic pollution to fostering social and economic development. These partnerships amplify your sustainability efforts, align with your values, and demonstrate measurable impact to stakeholders.

Step 3: Leverage Plastic Credits for Strategic Impact

With recovery partnerships in place, the next step is turning those efforts into measurable outcomes through plastic credits. Each credit represents one kilogram of verified plastic recovery, providing your business with a transparent way to offset its footprint and demonstrate impact.

Plastiks enables you to align plastic credits with your goals, whether it’s meeting ESG objectives, complying with global regulations like the EU’s anti-greenwashing directive, or enhancing your market reputation. You can even target specific regions or projects that align with your geographic or business priorities, amplifying your local and global impact. For instance, businesses operating in Latin America might support recovery initiatives that directly benefit communities in their region.

Plastic credits also enhance your storytelling potential.

Tools like Plastiks’ Sustainability Dashboard showcase the plastic recovered and the recovery projects supported by your business, helping build trust with stakeholders and consumers. By leveraging plastic credits, you transform sustainability into a competitive advantage while making a genuine environmental impact.

Step 4: Communicate Your Sustainability Impact

Sharing your sustainability journey is key to amplifying the impact of your efforts. Tools like Plastiks’ Sustainability Dashboard and website widget make it easy to showcase real-time data on plastic recovered and projects supported, directly on your site. This transparency builds trust and engagement with eco-conscious consumers.

Two hands pointing at the plastiks web widget that is showing how many plastic bottles has been recovered and verified by Plastiks

Additionally, integrating QR codes and labels on your products lets customers see the direct impact of their purchases, from supporting river clean-ups in Asia to funding recycling programs in Africa. By using these tools, you transform your products into a narrative of accountability and action, much like leading brands such as Danone Spain and FC Barcelona.\

By communicating your achievements clearly and credibly, you establish your business as a leader in sustainability and innovation.

Frequently Asked Questions

What Are Plastic Credits Used For?

Plastic credits are used to offset a company’s plastic footprint by funding verified recovery and recycling projects. They help businesses comply with regulations, achieve ESG goals, and demonstrate measurable environmental impact.

How Does Plastiks Ensure Transparency in Plastic Credits?

Plastiks uses blockchain technology to track and verify every kilogram of plastic recovered. This tamper-proof system ensures full traceability, providing businesses with credible and transparent impact data.

Can Small Businesses Benefit from Plastic Credits?

Absolutely. Plastic credits are scalable, making them accessible to businesses of all sizes. Small businesses can use them to demonstrate environmental responsibility, build trust, and attract eco-conscious customers.

Are Plastic Credits a Long-Term Solution for Plastic Pollution?

Plastic credits are part of a broader strategy to combat plastic pollution. While they address unavoidable plastic waste, they work best alongside reduction efforts and funding for innovative recycling technologies.

How Can Plastiks Help Customize Recovery Projects?

Through Plastiks, businesses can partner with recovery entities to create tailored roadmaps. These roadmaps align with specific sustainability goals, such as reducing ocean plastic or supporting community development initiatives.

Driving Change with Plastic Credits

Plastic pollution is a growing global crisis, and businesses are uniquely positioned to lead the change. At Plastiks, we offer two powerful services to help you take measurable action: verification of plastic recovery efforts and tailored sustainability roadmaps linked to plastic credits.

Our plastic credits are unique—issued only for recovery projects completed within the past 12 months, ensuring real-time, tangible impact. With our blockchain-backed system, every kilogram of recovered plastic is verified and traceable, giving you the transparency you need to meet ESG goals and avoid greenwashing. Also the tailored roadmaps allow you to fund recovery projects aligned with your brand’s values, whether it’s reducing ocean plastic or supporting local waste workers.

Ready to turn sustainability into impact? Partner with Plastiks to transparently verify your plastic recovery efforts and invest in meaningful projects through plastic credits. Get started today and join brands like Danone Spain and FC Barcelona in building a cleaner future—one plastic credit at a time.